Here’s Why Rolex Watches are So Popular


Ever wonder why guys like Rolex watches?

Rolex offers three lines of men’s wristwatches: the Oyster Perpetual, the Professional, and the Cellini. Within these three lines, there are 18 models of men’s Rolex watches, all of which are expensive but the Cellini is the highest priced line as this is the luxury line of Rolex men’s watches.

Men’s Rolex watches are not only purchased to show the world how much money and success a man has, although this may now be the biggest reason a man will own a Rolex, but the Rolex brand is known for innovation and durability throughout the world.

Rolex was the first watch that was self winding, was the first watch to display multiple time zones, and was the first watch to be waterproof. Rolex makes men’s watches for sports such as water sports and mountain climbing. In fact, men’s Rolex watches have been to the deepest depths of the Earth and the highest points.

In 1953, Sir Edmund Hillary and Sherpa Tenzing Norgay were accompanied by a Rolex Oyster model to an altitude of 8,848 meters up Mount Everest, the world’s highest point.  In 1960, Jacques Piccard took his Rolex Oyster model to 11,000 meters below the ocean’s surface as it was strapped to the outside of his underwater vehicle in the Mariana Trench, the deepest point on Earth.

In both cases, the men’s Rolex watches performed flawlessly and continued to work like new.

In 1956, Pan Am Airways requested of Rolex to develop a watch that would be precise enough to assist their pilots during trans-continental flights. Rolex promptly responded with the Rolex GMT Master II watch. This watch has the ability to display two time zones plus GMT time as well as act as a compass in either the northern or southern hemisphere.

For most men, though, owning a Rolex is a sign of status and success.

Wearing a Rolex is similar to wearing a fine Italian designer suit or driving a world class luxury car or owning a yacht or a private jet. Many men celebrate their success by investing in a men’s Rolex watch.

Wearing the Rolex brand signifies that a man knows and cares about quality. Rolex is regarded as the highest quality timepiece in the world. The man who wears a Rolex is sure to be respected as a man who will only settle for the best. He will be seen as a man who knows what he wants and knows how to get it. He will be seen as a man with strength and power.

To purchase an authentic Rolex watch, you must visit a certified Rolex dealer. Only a certified Rolex dealer is allowed to display the Rolex crown logo and brand name, and only a certified dealer is allowed to give an appraisal on a Rolex watch.

Get your checkbook ready because you can easily expect to pay $50,000 for one of the new men’s Rolex watches, much more in many cases. Is a men’s Rolex watch really worth all that? Just ask a man wearing a Rolex and he will tell you unequivocally “Yes!”

About John Lannoye 177 Articles
John Lannoye is editor and founder of Men's Variety. Based in Chicago, he blogs on topics related to health, grooming, wellness, relationships and men's grooming. Follow him on Twitter.